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Five tips to create a unique hotel experience

You’ve been running a hotel for some time now, but you’re searching for new business ideas to improve consumer satisfaction. Well, here we have five great tips on how to create the WOW factor, and make a unique hotel experience that will your guests coming back for more!

Create a good atmosphere

What kind of first impression does your hotel make? Is your foyer nice and clean, with a fresh and inviting smell? Try using air care products that don’t just mask odours, but eliminate them entirely, such as Febreze. On top of this, you can also try to use placement air fresheners that will release scent consistently, like Febreze Set & Refresh.

Remember, the foyer will not only be the first impression for your customers, but also the last. This is where many guests will wait with their luggage when both arriving and leaving. So keep your hotel in tip top shape by creating a fresh and clean atmosphere, and delivering full customer satisfaction. Read our article - 7 things tourists love in hotels!

Keep your staff satisfied and motivated

Do you remember the name of your receptionist’s husband? If so, great! If not, then this is a great way to work on the attitude of your employees and to improve your management skills! Try to build personal relationships with your staff.

Not only is this a great example to be setting as to how the staff should act towards your customers to create a great customer experience, but it’s also a fantastic way to make your staff feel valued. Be sure to give them praise, especially when you see them going the extra mile and providing great customer service. Giving your employees praise will make them work harder, make you look better, and give your hotel the wow factor from the very beginning!

Build rapport with your customers

Once your staff feel comfortable with your working environment, be sure to encourage them to stay customer-focused and build relationships with the guests. Simple phrases and genuine curiosity about how the customer is doing that day will go a long, long way.

Make sure you highlight to your employees that this is a win-win way of working. It creates a great atmosphere for the customer, but also gives the employee gratification from the experience of making new acquaintances, or even friends! Staff who are great at building rapport with customers say that they feel happier in the workplace, and that working does not always seem like work, but more like socialising with friends!

Remember that your reputation and ratings are very important. Not sure how to manage your online reputation? Read our article on reputation management to get some tips!

The element of surprise

Try to think of ways to surprise your guests. Those ‘Oooh, ahhh!’ sounds that customers make when finding a beautiful view or an amazing bathroom are often costly, so try to create small elements in your hotel which can cheaply and easily achieve the same effect.

Popular techniques used in hotels are placing chocolates on pillows, folding toilet paper into neat points or even shaping towels into interesting shapes. So how can you satisfy your customers in this way? Of course, you can brainstorm this solo, but the best tip is to talk to your staff! Perhaps one of your employees walks past a beautiful and cheap flower market every morning! With minimal effort and minimal cost, you could have fresh flowers gracing your hotel each day!

Alternatively, continue searching ideas online or ask experts for some ideas as well. There could be local gems you can partner with if you continue to keep your eyes open!

If flowers seem to be an expensive way to bring the fresh scent in the room, try using Febreze Set & Refresh. This air freshener can last up to 60 days* and gives a continuous light fresh smell!


Being a perfectionist in everyday life can sometimes be difficult, but in the hotel business, being a perfectionist will give your establishment the edge!

Try to set a high standard with your staff. Each floor should be cleaned in a certain way, mirrors should have a sheen and customers should be greeted in a specific manner. By creating standards amongst your staff, you will be able to better your establishment and bring it a step closer to your ultimate goal!

The most important thing to help create a wonderful experience for your customers is to listen to the needs of your staff, the needs of your customers, and to stick to your own plan. Things can change, and there is always room for improvement, so continue to invest in your learning!

*Based on technical test

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